A family in love with good technology.
Since 1998, three generations of the Modi family have sold electronics the way we'd want to be sold to - with patience, honesty and a very high bar.
Technology should feel considered, not overwhelming.
Walk into most electronics stores and you're met with a wall of boxes and specs. We wanted the opposite - a calm space where every product is chosen, understood and worth your money.
That philosophy shapes everything: the brands we partner with, the way our team talks to you, and the relationships that keep customers coming back a decade later.
Four principles, zero compromise.
Curated, never crowded
We carry fewer products on purpose. Everything on our shelves has earned its place through testing and taste.
Honest advice
No commissions, no pushy upsells. We match you to the right product - even if it's the cheaper one.
Genuine, every time
Every product is sourced through official channels, so what you take home is always authentic.
Built to last
We favour craft over churn - brands that make things you'll want to keep for years.
Twenty-five years, one obsession.
The first counter
Modi & Sons Enterprises opens near Hathinath Mandir in Asarganj as a small TV and radio shop.
Growing the range
We add refrigerators, coolers and washing machines as more homes go electric.
Cooling and power
ACs, inverters and batteries join the shelves as the range keeps growing.
A modern home
A refreshed showroom and this online catalogue for the whole neighbourhood.
We'd love to meet you.
Come by the store or reach out - we're always happy to talk tech, whether you're buying today or just curious.
Get in touch